E-Commerce Transformation for Deutsche Telekom
Digital commerce challenges – quality matters
E-Commerce is becoming increasingly important for telecommunications companies, both as a direct sales channel and as part of the holistic client experience. But when millions of people are involved, every detail counts: stability, speed, and smooth processes. To meet these demands, a leading provider in the industry decided to optimize its platform by improving quality assurance and achieving technical advancement.
The aim: stability, speed, client engagement
The platform was to become noticeably more stable and powerful – to ensure a seamless user experience without digital hurdles. At the same time, the aim was to increase the conversion rate and further consolidate customer trust. In the long term, the goal was not only to strengthen customer loyalty but also to open up new revenue opportunities and position the platform as a clear competitive advantage in the market.
Solutions that save resources and lower risks
Since the targeted expansion of test coverage, the stability of automated tests has been significantly improved, thereby noticeably reducing the risk of errors in live operation. At the same time, existing product knowledge has been structured and carefully documented. This has made the onboarding process for new team members 60% more efficient – an important step for rapid growth.
Technically, the platform has also been made fit for the future. The modernized code now ensures greater maintainability and creates room for continuous development.
Sustainable success through a smart approach
The result of these measures is convincing: test execution is twice as fast, production downtime risks are significantly reduced, and a long-term efficient quality assurance framework has been established. This lays the foundation for driving digital transformation in eCommerce securely and innovatively. It creates exciting experiences for clients worldwide and promotes sustainable growth in a market with increasing competitive pressure.
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